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Event Video Production
The Food and Drink Show

Food for Thought: Event Video Production

Presenting from the Food & Drink Show 2013 at Birmingham NEC Event Lucia Coward guides us to some of the highlights from this years National Consumer Show. The event was filmed, edited and the videos produced and uploaded to YouTube at the end of each day of the exhibition encouraging new visitors to visit the show and taste some of the exciting food and produce.

Farm Shop and Deli Show

Farm Shop and Deli Show

The brief: Exhibition and Event Filming

The yearly NCS food show combined with Farm Shop and Deli and the Forecourt  Show at NEC Birmingham for food producers and retailers, organised by William Reed Media. The client needed a fast turnaround event video of the highlights that would be emailed each day via their client data lists. A programme of events would be provided by the client and the edited video must be available online at the end of the show each day. Additional presenting would be required each day for the main show video which would be produced after the show containing vox pops and interviews from exhibitors for marketing the Food and Drink Show for 2014.

Event Video Production
Event Video Production
Event Video Production

The solution: Online Video Production

Lucia Coward presented from the show tying various seminars, exhibitors and events together. An onsite editor crafted the selected highlights filmed by a single dedicated cameraman along with further footage provided by the full team of exhibition cameramen. Lower third titles and job descriptions were sewn in seamlessly with appropriate Royalty Free music and animated logos, ending with contact information to enable viewers to sign up to attend the event. The final production was edited in three hours and uploaded before the show finished each day.

Summary:

Exhibition and event videos presented by Lucia Coward delivered on two days to the client before 4pm each day. The videos created a spike in visitor numbers discernible from the original data contact list.  A main show video was also produced alongside  interviews with exhibitors, vox pops from visitors and a special emphasis on ‘Great News Ideas’ marketing ideas and products from the exhibitors. Dragon’s Pantry in Farm Shop & Deli was filmed including interviews with several of the contestants and the video produced uploaded that day.

For a quote, more information on event video production and other corporate video needs, or to discuss your project please call us on 020 3405 4132
email create@lumiaflux.com or click below.
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